Why use WordPress: 15 Reasons why it’s perfect for your business

19 November 2021

WordPress is the biggest and most well-known website publication platform, and there are several reasons you should use it for your upcoming project. WordPress’ success is due to its versatility and the fact that it can function as the backbone for regular blogs, e-commerce stores, and even static web pages. It now powers 32 percent of the world’s websites. (Yes, the world’s websites!)

WordPress is used by over 74 million websites of all sorts and capacities to publish fresh content every second. Are you aware that WordPress supports 26% of all websites?. Because of how straightforward it is, this content management system has rapidly become a favorite among both knowledgeable web users and online newbies alike.

Still not convinced? Here are some solid reasons that weigh in on the technical and usability advantages of WordPress:


1.) Reliability

When it comes to website management, you don’t want to take any risks. When determining the trustworthiness of a platform, it is often beneficial to see how many people utilize it. WordPress has a 60% share of the CMS market. Joomla is ranked second, with a percentage of the market that is 12 times lower than WordPress.

If the platform weren’t so extensively used, it wouldn’t be so popular. WordPress is used by well-known websites such as TED, Forbes, UPS, and CNN. Given that WordPress is used by around one-third of all sites on the web, it’s reasonable to assume that if you use it, your website will be in excellent hands as well.

2.) It doesn’t cost a dime

WordPress is entirely free, it means you may download, install, use, and alter it as you see fit. Some plugins are free, while some are paid, while WordPress is totally free, hosting it will cost you.

3.) Customizability

WordPress is used by a significant number of people who are neither site designers nor developers. The majority people begin using WordPress with no prior experience in website design. For almost any type of website (whether it’s a weblog, a company website, or an online marketplace), there’s a great WordPress theme.

WordPress themes are simple to alter since many of them have a control panel that allows you to change colors, add a logo, update the background, build stunning sliders, and fully personalize it to your requirements without writing any code.

4.) SEO-friendly

WordPress is SEO-friendly & fully responsive right out of the box. Famous search engines like Google, Bing, and Yahoo rank WordPress-powered sites higher than non-WordPress-powered websites. This is due to the CMS framework’s ease of crawling up the search engine. For instance, in 2009, Google’s Matt Cutts publicly praised WordPress for being an SEO friendly website.

5.) Great Resources

Because WordPress is utilized by so many individuals worldwide, there are a plethora of online instructions, videos, and tools. You can use WordPress forums to interact with other people who use the world’s most popular content management system.

Apart from those alternatives, you may also contact the WordPress support staff for help.

You’ll get access to live chat assistance 24 hours a day, Monday through Friday, if you have a premium WordPress subscription. You may even access live chat representatives on the holidays if you have Business or Retail plans.

With that stated, you should be aware that this service will not assist you with any third-party apps that you may be using.

6.) WordPress accepts a variety of media formats.

Images, documents, music, and video files can all be uploaded to your WordPress website. It can open a wide range of file formats including.jpg,.png,.gif,.pdf,.doc,.pptx,.mp3,.m4a,.mp4,.mov,.wmv,.avi, and many more.

Although SVG files aren’t supported, install an SVG compatibility plugin if you absolutely must submit them.

Sonymusic.com is a media site hosted by WordPress. Videos and audio tracks are promoted on their website. Hence, there are a variety of musical snippets, photos, and movies on the site.

7.) Social media integration

Visitors can leave comments, ask questions, give feedback, and more, on your site by logging in with their social media accounts. WordPress makes it easy for users to locate and connect with you on social media using accounts they already own. If you’re running a business site using WordPress, you’ll be well-served by the numerous e-commerce options available. Popular plugins like WP eCommerce and WooCommerce may help you turn your website into a web store.

8.) Ease of editing

Anybody can create a new WordPress site since it is so simple. With only a few clicks, you can have everything put in place.

Now, all you need to do is go to your dashboard menu’s “posts” area after your site is up. You’ll find whatever you need to compose and post a new blog post right there.

Text editors, formatting features, and means to upload media assets are all available.

The entire content production process on WordPress is straightforward, as you’ll shortly discover. So, you won’t be able to blame yourself if you fall short in that area.

You don’t have to jump through the hoops to modify your material after being published in the future. The only thing that you need to do is go through the posts and edit.

9.) You have the option of selecting a web host

WordPress, as you’ve undoubtedly guessed, allows you to host your website. This is a significant benefit for users who would not like to be restricted by the site modification limitations.

Picking your host allows you to change providers or host plans as your site’s usage and storage needs grow.

Even though any web hosting plan will suffice at first, many big web providers have WordPress-specific plans. These plans generally include features like automated WordPress updates, as well as optional extras like email marketing. It pays to browse around for a good WordPress hosting package.

10.) Designed to be quick

Websites that load slowly are worthless. Because WordPress recognizes this, it includes tools and components that will help you boost your site loading time.

Installing a compact theme, for instance, will not slow down your code. You might use a plugin to make your picture files smaller.

Make use of Gzip compression, sophisticated caching, and CSS and JS minification options.

If you utilize tools like the ones mentioned, you can dramatically minimize the time it takes for your page to load. This will reduce bounce rates, enhance user experience, and increase conversions on your WordPress site in the long run.

11.) Plugins

There are over 58,570 plugins on WordPress.org as of this post, and they can enable your WordPress site to do quite frankly anything.

You may offer items and services, build an internet community, dedicate a section of your site to employees and members, collect payments, showcase tweets from various Twitter feeds, and even show the scores of multiple sports leagues across the world (if you wanted to).

There are plugins for everything.

There are plugins for security, Search engine optimization, audio, and video compression, and even monitoring your word count and use across all your blog posts.

The following are some of the most popular plugin types:

  • Contact forms (Ninja Forms or Contact Form by WP-Forms)
  • eCommerce (WooCommerce is the most famous)
  • Security(Jetpack or Sucuri) 
  • Page builders (Page Builder by Site Origins)
  • SEO (Yoast or All-In-One SEO)

You wouldn’t want your WordPress site to contain too many plugins. Even not-so-active plugins and themes will slow your site down if you have too many.

That’s because when somebody visits your site, WordPress will verify each plugin and ask, “Is this one operating?” Is this one up and running? “Does this one perform?” It spends its processing power attempting to figure out what actions it should take and how it should go about doing them.

12.) REST API (Application Programming Interface)

Most of the discussion was aimed toward WordPress newbies. However, the platform also includes many sophisticated features.

If you’re a programmer, you’ll be pleased to learn that WordPress offers a REST API that allows you to create apps using the system. You might make a custom plugin for a new administrative dashboard interface, for example

You don’t have to build apps in PHP if you use the WordPress REST API. Any language that can create HTTP requests can be used.

13.) Global reach with language


WordPress is used all over the world. It is used in over 160 different languages all around the world. As a result, you’ll be able to establish a site that reaches a worldwide audience.

It’s worth mentioning, though, that English is the most often used language on WordPress.

English is the language of choice for 71% of all blogs posted on the site.

However, it’s comforting to know that WordPress makes it simple to do so if you wish to use other languages.

14.) Capacity for many users

If a group of people manages your site, WordPress allows you to grant multiple access privileges to different persons. The “WordPress Codex” plugin performs excellent functions that are listed below:

Super Admin – has complete control over the website’s functionality.

Administrator – possesses administrative privileges.

Editors – have the right to post their contributions and approve or delete the posts of other users.

Authors – can create, edit, and publish their content.

Contributors – can manage and publish their postings but must wait for approval from the admin.

Subscribers -have access to their account, which they may see and update (in short, a profile).

15.) It’s constantly improving

It’s Getting Better on an Exponential Scale

Being the world’s largest and most successful community, WordPress is continually growing to enhance its user-friendly design and functionality. With time, WordPress improves its platform with each new update.

Besides blogs, the number of Business WordPress sites has risen rapidly, and we may see different upgrades soon, such as:

  • More SEO-optimized features
  • Rise in the number of WordPress users
  • More extensive and user-friendly interface, and much more.


WordPress provides a lot of advantages. The CMS now runs over 30% of the internet, and it continues to grow in popularity. Many people select WordPress since it’s a simple platform to get started with if you’re new to web design.

WordPress also has so much to offer if you’ve built websites before. It’s very configurable, and its plugin and theme systems let you create nearly any kind of website you want.

If you’re ready to give WordPress a try, you’ll need to choose the proper hosting service to get the most out of it.

 If you found this interesting, have any questions, or would like to learn more, our Branding Agency in Dubai can help, please drop us a line at puneet.ae

More than just a “Homepage” distinguishes an excellent site design. It has to do with how you communicate. It’s how you promote your products and services and, most importantly, how you convert leads. If you are looking for the best web design services in Dubai, contact puneet.ae through our online contact us form.

Share this article on:

Get Social:


Services We Offer

Our Clients' Speak

Whatsapp Us Whatsapp Us