Blogs

Can you tell Rebranding and Brand refreshing apart? Aren’t these two processes about the same thing?  Well, not necessarily. We can see businesses are evolving, changing, and reacting to the market, but are they rebranding, or are they simply refreshing? These terms are often used interchangeably outside the design world, which can be confusing. Usually, […]

Throughout the last few years, E-commerce trends have seen more changes than they had in the past two decades because of COVID-19. The cost of shipping and acquisition is skyrocketing, while the return on internet advertising is plummeting. Because all of the customer’s expenses now take place online, their expectations are higher. Ecommerce statistics UAE […]

The global eCommerce industry is ever-changing. Online businesses must keep up-to-date with eCommerce trends and ever-changing customer expectations. Losing sales means falling behind. The past two years have been a whirlwind for eCommerce automation as the pandemic fundamentally altered their marketing perspective. eCommerce automation also grew as the demand for automated workflows for retaining and […]

How can you use brand architecture to serve your customers better? What exactly is it, what is its importance, and how can you use it? Check out our complete brand architecture guide for examples and strategies.

You’ve heard it once, and you’ll probably hear it again. Social media is an essential aspect of business activities nowadays and is vital for successful growth.

Customer-centric landing pages aim to meet the customer’s needs and wants. But have you considered what might entice your customer? How do you go about creating great customer-centric landing pages?

A well-crafted E-Commerce UI design directs users to the necessary data or resources while eliminating all distractions. While the concept is well understood, implementing it can be difficult.

A custom website design contributes to your brand identity by making you aware of your targeted audience, offering unique designs, boosting customer UX, and so on

It is easy to understand the importance of SEO but having a lot of expectations can be disastrous. Digital marketers often think SEO will work as a magical wand for their promotional activities but it is not true. Let’s look into this article to know why it takes fair amount of time in order to get great results.

Without defining an appropriate mission statement, no brand can create that instant connection with the target audience, despite its effective marketing practices.